As a real estate agent, you know how important it can be to shop for a mortgage. But the fact is most home buyers aren’t doing it. According to a survey of more than a thousand Americans, only a third said they always shop for the best loan rates, and 18 percent reported that they never shop around for loans. That’s according to, “Study: Most Buyers Fail to Shop for a Mortgage,” on www.realtormag.realtor.org. Experts say even a small interest rate difference of one percent can amount to thou... read more

Ethics form the cornerstone of any business that depends on consumer trust. They provide behavioral standards and guidelines that guide the decision-making process on a daily basis. And just as importantly, clients know when you adhere to a code of ethics, they can trust that you will be conducting business in a manner that is fair and honorable. In short, they know they can depend on you.  That said, we live in a world with vast gray areas, even in the realm of real estate. That’s why the National As... read more