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11 Creative Real Estate Property Marketing Strategies

Leverage these tips to capture the attention of homebuyers
Posted by Amy Swinger on October 22, 2019 in  uncategorized
Homebuyers today are bombarded with marketing and technological distractions, and as a Realtor, it can seem impossible to capture their attention. Luckily, when it comes to marketing, a dose of creativity goes a long way. So here are some creative strategies and tactics for marketing real estate property, as well as yourself.  Creative ways to market real estate 1. Start a blog A blog can not only boost your search engine results, content can be repurposed across all of your marketing platforms. So whether ... read more

10 signs you’ve found the right broker for you

As a Realtor, finding the right broker can make all the difference
Posted by Anna Jotham on October 03, 2019 in  uncategorized
As a real estate agent, you know finding the right broker can make all the difference to your success. But with so many brokers out there, how can you know when you’ve found the right one for you? Follow these signs.   1. The reputation is solid The reputation of a brokerage is important to your potential for success. If the brokerage has a poor reputation, you’ll feel like you’re swimming upstream. But if they are well known, have a solid market share and are respected in the community, they... read more

Staying Relevant in the age of Zillow

Realtors can showcase their value in several ways
Posted by Amy Swinger on September 17, 2019 in  uncategorized
As house hunters look to their devices more and more to help them find the property they want, Realtors are left to wonder how to compete — and some are predicting that real estate agents may be facing extinction. After all, if patients research their symptoms and self-diagnose health issues online, if cooks leave their nightly meals to the internet browser, why wouldn’t they turn there to shop…even and especially for a home? In the age of Zillow and other digital house-hunting products, how can... read more

Five marketing trends that are so over

Ditch these tactics for a more effective real estate market strategy
Posted by Amy Swinger on September 03, 2019 in  uncategorized
Marketing trends in real estate change almost as quickly as the real estate market itself, and that means Realtors need to adjust their sails to catch the winds of success. So what’s hot and what’s not in the world of real estate marketing? And how can real estate agents capitalize on the latest marketing trends?  Changing real estate marketing trends in 2019 1. Having a static website. Even a handful of years ago, it was possible to market your business via a static website. Maybe you launche... read more

6 Ways to get into luxury sales

Realtors can use these tips to transition to the luxury market
Posted by Amy Swinger on August 20, 2019 in  uncategorized
Selling luxury real estate properties can be an attractive proposition. So if you’re thinking about transitioning to the luxury sales market, you aren’t alone. But how can you make the move? Check out these top six ways for real estate agents to get into luxury sales.  1. Spend time where your would-be clients are The clients who seek out luxury properties have specific tastes in restaurants and social activities. Integrate yourself into those parts of the community, and do some networking. You m... read more
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